The Be@rBricks...

The story of BE@RBRICK: From toy to art and fashion icon

BE@RBRICK was created in 2001 by the Japanese company Medicom Toy. Its name comes from the combination of bear and brick, referring to its minimalist design inspired by the classic figure of the Kubrick brothers, another type of collectible figure from the same company.

Since their launch, BE@RBRICKs have evolved from simple vinyl figures into true cult objects in the worlds of art, fashion and collecting. Thanks to collaborations with luxury brands such as Chanel, Hermès and Louis Vuitton, as well as with iconic artists such as Kaws, Takashi Murakami and Basquiat, these bears have transcended the world of toys to become coveted pieces of art.

Their modular design and different sizes (from 100% to 1000%) allow for endless customization, making them a blank canvas for creativity. Furthermore, their limited production and the exclusivity of some editions have led to certain models reaching exorbitant prices on the collectors' market.

Today, BE@RBRICKs are not only a symbol of pop culture and contemporary art, but also an investment for those looking for unique pieces with a high value over time.

Are you a fan of BE@RBRICK? Which is your favorite edition?

👉 You can ask us for a specific model and we will try to find it. Or you have one you would like to sell, we might be interested…